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How architectural rendering improves architecture

4 Benefits of Architectural Rendering

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For many years, architects used to draw their building sketches by hand. Not only was this time consuming, but it also meant that any changes that needed to be made would be costly for the project manager.

Today, thanks to the help of architectural rendering, architects can design renders that look like-like. As expected, this has brought with it many benefits. Let’s look at some of them.

It Is Cost Effective:

Architectural rendering is a cost-effective way of communicating an architect’s ideas to their clients. Other forms of models such as blueprints and 3D models take a long time to make and can be quite costly.

If an error is made in the blueprint or a client is not satisfied with the design, making changes or having to re-do the design from scratch can drive costs up even further.

With architectural rendering, since the design is software based, making changes does not require as much effort. Therefore, the costs stay low.

Impressive Looks Help Boost Sales:

Architectural rendering produces a visually pleasing end product. As such, these images can become a valuable part of an architect’s marketing strategy. Architectural rendering doesn’t just show that a project looks good; it also gives the client a reason to invest in it.

Easily Shareable:

With a blueprint or a 3D model, all parties involved have to be in the same room at the same time to view it. This isn’t the case with architectural rendering. Because the images are stored on a computer, they can be easily shared with clients or with the design team.

It Reduces the Chances of an Error:

Errors in architecture are costly. Once construction has started, any changes made to the project will cause prices to skyrocket. This is where architectural rendering can not only save money, but also avoid a potential accident.

Images produced by architectural rendering give the architect an expanded view of the plans for the project, and what the end product is supposed to look like.

With a standard blueprint design, an architect might never notice a small error. However, with images produced by architectural rendering, these errors can easily be seen and corrected.


Architectural rendering brings with it much needed improvement in the field of architecture. Being able to produce 3D images of a project increases the likelihood that mistakes will be caught and addressed, saving a lot of time and money in the process.